All About Internet Marketing

 Starting a business is an exciting way to launch a new career. Entrepreneurship presents us with unlimited opportunities to share our passion with like-minded communities. That's why branding is so important because it reminds people Who you are, What you do and Why it matters.    Before moving forward in the brand development process, make sure you've selected the business name, colors, fonts, company logo, slogan, mission statement and targeted audience for your idea, product or service. Canva is a great software if you’re interested in creating them yourself. These items build a strong foundation for your promotional efforts. The next step in building your brand is Promotion.   A variety of marketing materials can be used to promote your brand. Keeping your business memorable in the minds of consumers requires consistency. No matter what business name, colors, fonts, company logo, slogan, mission statement or targeted audience you choose, all the company's marketing ma

By: Kayla McDonald This post was created in an effort to help organizations understand the different areas necessary to run successful internet marketing campaigns. Social media is often the only marketing technique businesses consider to reach clients online. When actually, social media is just one of many ways marketing is done over the internet.  Effectively spreading your message online involves sharing information, providing value, being responsive and gathering data. Marketing online should be a team effort. Otherwise managing the process alone can cost organizations a lot of time and money. Most businesses in today’s economy, regard time just as valuable as making money! Internet Marketing can be made easier once individuals or departments have strengths identified. After that, team members can optimize time and talent. To learn more about the key areas of Digital Marketing see glossary below. Key Areas of Digital Marketing Brand Strategy  Web Design Content Marketing Search Eng