All About Internet Marketing

Growing and scaling a business is not easy.  If it was, every business owner would have a 7 to 8-figure business,  right?  So what determines if one Entrepreneur can create the business they sought out to create and scale it vs. the other– Who is just “stuck” and struggles to break through that invisible ceiling?  One huge barrier to success is something most of us are guilty of doing  every single day  and don’t even realize it.   Yes, I even catch myself doing it at times even though I’m constantly mindful it exists.   Ever find yourself in the middle of a meeting and you see your phone sitting there, and the overwhelming temptation to grab it beats out the voice in your head that’s telling you to “Pay attention”?  You rationalize it by telling yourself you’re  just  checking the score of the game last night… Before you know it, you’re in the black hole social media abyss.  Or how about this one… You’re trying to focus on a very important project and all of a sudden you start craving

Innovation is essential in any business…It’s a key component to differentiating yourself from your competition, and giving you a unique competitive advantage.  Striving to be new, better and different allows your company to stay relevant and service your clients even better.  Innovation also helps to distinguish between the  leaders  and the  followers .  It helps you achieve optimal market advantages and uncover new opportunities.  Innovation also leads to change.  Which in turn causes angst and resistance among many business stakeholders and/or team members.  When I sense someone fears change, I simply reposition what innovation really means… Continual improvement.  When you think about it this way, it doesn’t seem so overwhelming, does it?  What business owner doesn’t have at least  one  thing they’d like to improve in their business? I don’t know one who doesn’t.  No matter how big or small it is… Always remember that the smallest hinges can swing the biggest doors.  The truth is,

Everyone  asks me what my secret is when it comes to keeping a stable staff; as they all seem to be operating in a constant revolving door of talent  (and team members) .   Hiring isn’t easy.  The time involved and overall process can be frustrating, painful, and overwhelming. Especially when you find yourself continually hiring for the same positions  over and over  again.  Think about the time investment it takes to train new people.  Studies show that if you lose a trained “A” player on your team, the cost can be equivalent to 1 to 2.5X their annual salary… What is the real opportunity cost for you and your business when you hire the wrong people or lose a key team member? Here’s the good news...  There are ways to avoid riding this carousel of constant turn-over.  Here are a few of my secrets when it comes to hiring “A” players and building a high-performing team. First things first.  Where  are the people you’re looking for?  I’ve discovered the people you need most are not necess